top of page
Circular Economy Discussion | GEORGE TOMESKI

Hi,

THANKS FOR THE AWESOME THOUGHT PROVOKING OPPORTUNITY

george@venture-store.com
+61 484 344 058
 
November 2016

The Problem

MOST OF THE PRESSING PROBLEMS FACING HUMANITY ARE DUE TO THE LIMITS

OF THE MATERIALS USED TO MAKE STUFF.

As a result the "take, make & turf" production / consumption

model has the planet at breaking point.

The Solution?

 CHANGE THE LIMITATIONS

OF MATERIALS

Re-enginner materials so that they contribute to our ecology when disposed.

Materials are the defining input in the "take/make/dispose" model.

Changing the limitations of materials will integrate the model into our ecology. 

THE IDEA

FROM POLLUTANT

TO CLEANSER

A plastic bottle reacts to the soil it's dropped in,

and changes into something valuable to that ecology

FROM POLLUTANT

TO NUTRIENT

A plastic bottle reacts to the water it's washed into,

and changes into something valuable to that ecology

FROM POLLUTANT

TO PLANT

A plastic bottle dropped in a garden bed in a suburban home,

grows into a flower

FROM POLLUTANT

TO ORGANIC SOLAR CELL

A plastic bottle that breaks down into organic solar sells,

helping deliver power to far flung environments

FROM POLLUTANT

TO ORGANISM

A plastic bottle reacts to the nutrient deficient soil it's dropped in,

and changes to grow nourishing organisms

FROM POLLUTANT

TO VEGETATION

Plastic bottles that transform landfill into vegetation,

re-building the food chain in third world environments

End State

MATERIALS THAT CHANGE FORM, CONTRIBUTING TO THE ENVIRONMENT THEY'RE DISPOSED IN.

How? 

PROGRAMMABLE MOLLECULES

/ SYNTHETIC BIOLOGY

CODING MATERIAL TO DO WHAT OUR ECOLOGY NEEDS

What else did I consider? 

LOTS. BUT NOTHING SEEMED TO SOLVE THE PROBLEM AS COMPELLINGLY AS THE IDEA THAT WE COULD  CODE MATERIALS TO BEHAVE AS ECOLOGY NEEDS.

Coke and Red Garage should have a global eco system of designers,

developers and manufacturers dedicated to the re-purposing of materials

 

There is a big business in this. It contributes to a solution.

But the problem of materials persists.

 

Creative uses for existing materials,

more efficient re-cycling of existing production inputs, more art from materials, more & more re-use.

I agree that we need more of;

So validation isn't as straightforward as pointing to a business case in market.

But the advances in the required tech is all around us.

After all, if we can edit our DNA, grow organs.....

 

I Agree

THIS IDEA RELIES ON TOMORROWS TECHNOLOGY TO SOLVE TODAYS PROBLEM. 

What's Magic?

I think it's a disruptive approach to a big problem

A SOLUTION THAT MAY PROVE MORE PRODUCTIVE THAN TRANSFORMING EACH PILLAR OF THE OF TAKE, MAKE & DISPOSE MODEL.

Been a buzz exploring the issues,

contemplating the problem

& generating ideas for solutions.

george@venture-store.com
+61 484 344 058
 
November 2016
bottom of page